We are steadfast, we are unflinching, we are men…and let us be straight about this…we are dying by our own hands.

It has been said that we live in a patriarchal society where all the trappings benefit men. We are masters of our own destiny.  We often, unfairly, have better paid jobs and greater representation in both the business and political power houses that governs the UK in comparison to women. We are expected, on the whole, to be quicker in pace and stronger in arm. We are the providers, the protectors, the fixers, the guides, the shoulders to cry on – we are men, real menbut who are we kidding?  Probably just ourselves.

Three out of four suicides in the UK are by men. In the time it takes you to make a cuppa, switch on the TV and watch a Hollywood Blockbuster, another one of us in the UK will have killed ourselves.

We are your sons, your husbands, your brothers, your fathers, your work colleagues, your friends and your soul mates and we are finding it increasingly difficult to survive in an ever changing world. Because there’s a problem. It’s all a smokescreen, a sweeping stereotype, or at very best, a part truth – because many of us are not coping very well at all. We are, after all, just men and although our world has changed so much, many of us haven’t moved with it. But why would we? Why should we? We know who we are. We are steadfast, we are unflinching…we are men.

It’s a fact that we are all, to a large degree, the result of the way we were raised and many of us, as men, are the result of a family upbringing that instilled in us the traditional concept of manliness and all the ‘strengths’ it espoused. So into the world we have gone with our identity and we are proud to be real men, and for a while, for many of us, all has been good. But as time has gone by, the traditional male role in society has become less valued whilst opportunities for all across the board have necessarily become the norm. With the gulf between the world of the traditional man and the requirements of a rapidly evolving modern society ever widening, many of us are falling through the gap and because we are real men we don’t ask for help. Real men don’t.

So how do we survive? Often badly.

We wear masks amongst our peers which serves to uphold and further reinforce the stereotype of being the real man we need people to believe we are. Or we adopt traits that allow us to fleetingly dull the inner pain – we take to the bottle or the chemical and often both. But we are acutely aware that beneath this façade that threatens to crack at any moment our voices are silently screaming out to be heard, listened to, acted upon – but the silence of the real man ensures nothing is heard and the real man within us remains “in check” – maintained all the way through to the point that for some of us – we would rather die than say “I need help.”

But it doesn’t stop there. As society evolves we continue to instil all our manly ‘ways of being’ to our male offspring – helping them become ‘real men’…helping them become a square peg in a society that requires round ones. When we take our own lives, it’s not selfish to us – we do this because we believe we are of no value; we believe we don’t belong; we believe you would be better off without us…we believe that for everybody, including ourselves, we would be better off dead.

So there needs to be a change, a major shift in understanding across society because being ‘real men’ in the traditional sense is killing us. But, more importantly, the shift needs to start with us…as men…and the first thing we need to get into our heads is this…

There is no strength in silence…Real Men need to reach out to survive.

ManMade, as an overarching approach, is one way, we believe, of making this a possibility.

What is ManMade?

Through being out in the open, ManMade looks to encapsulate through a range of approaches a realisation that we can do something to reduce the numbers of men dying by suicide in the UK each year. To do this we need to ensure variety in our approach – we need to harness social media, organise high profile accessible events, we need to lobby and deliver a ranger of high quality tailored programmes delivered across communities.

ManMade was originally developed in January 2015 and piloted in Dudley with funding from the Office of Public Health (Dudley Metropolitan Borough Council) to support unemployed men who were finding it difficult to cope with life and in many cases didn’t feel they had a reason to go on.  ManMade developed rapidly into a peer led support group for men which proved highly successful in promoting well-being and inclusion among participants and has continued to go from strength to strength.

The ManMade programme has since been implemented a second time; but on this occasion with participants from the initial pilot being involved in the delivery of this service bringing with them personal experiences and knowledge gained for the benefit of the new participants. Conceptualised, designed and delivered by Birmingham based Forward For Life and Common Unity Social Enterprises, alongside highly skilled Grassroots Associates, ManMade as an overarching approach is gathering speed as an effective approach to helping men survive.

We are currently beginning work alongside a national charity to further develop and test the ManMade Programme as an independently evaluated pilot, with the potential for rolling this specific programme across the country.

The Developers behind ManMade


Communities who have the challenges are, more often than not, the very same communities that hold the solution. Forward For Life operates with the core belief that although there are many challenges that exist across and within our communities, solutions to these challenges are also to be found across and within our communities. With an overall goal of supporting communities to be Suicide Safer, we adopt forward thinking approaches to reduce inequalities and promote opportunities for enhanced well-being and improved quality of life – We believe this is both an achievable expectation across all our communities and the right of each and every individual within.

Our approach achieves both indirect and direct benefits for our communities, and with this in mind, we ensure that our partners, our associates and others’ working alongside us have the same core belief. Through our varied worksteams, tailored and licensed community centred development programmes including Applied Suicide Interventions Skills Training, Third Sector Capacity Building and Primary Care Development, we ensure that stakeholders across the board are effectively engaged at all levels to realise improved quality of life and well-being. Forward For Life is working towards a future where inequalities within society are reduced and opportunities for enhanced well-being and improved quality of life is an achievable expectation across all our communities.

Common Unity looks to promote mental wellbeing in disadvantaged communities through effective communication and the development of holistic services.

Established in 2009, Common Unity engages with and looks to promote well-being across communities through effective communication and the development of community centred holistic services.

We work with individuals, communities, decision makers and service providers to overcome barriers to communication and build on community potential, ensuring that services are both accessible and relevant.

Common Unity has been commissioned by the Local Authority, the NHS and a variety of Third Sector organisations in Birmingham, Sandwell and wider, to support them in research, consultation and programme development with a range of communities for the benefit of those communities through harnessing and building on community assets within.


The Office of Public Health for Dudley Metropolitan Borough Council recognise that suicide prevention is a key area for Public Health engagement on the back of the evidence base and guidelines outlined at a national level and the understanding that prevention through intervention will enable communities to be suicide safer as part of a wider strategic programme.

Since 2014, we have worked closely with the creators of ManMade ensuring that hundreds of people from across all sectors, public and private, have received training to enable them to be suicide aware and support people to find reasons for living. We were also the intiail funding body behind the original ManMade Programme known as ManMade Dudley. The success of this pilot ensured that to this day the programme has realised further support through us and are delighted to see how ManMade continues to flourish.


Based in the heart of the Black Country, the Trust’s vision is to improve health and well-being of local communities. In Sandwell and Wolverhampton, we care for and support people of all ages who have mental health needs. We provide a range of specialist health services for people with learning disabilities in Dudley, Walsall, Sandwell and Wolverhampton.

We also provide community healthcare services for children, young people and families in Dudley. We are focused on the goals of reducing inequality, improving and promoting the health of local communities, providing high quality care in the right place at the right time and putting people and their families at the heart of care.

Birmingham City Council are delighted to be supporting ManMade | The Conference as we feel that there should be Zero Tolerance where suicide, and the stigma attached to suicide is concerned.

ManMade | The Conference is one small but significant way in which we can better support citizens to challenge the issue of suicide of men head on.


West Midlands Police is the second largest police force in the country, covering an area of 348 square miles and serving a population of almost 2.8 million.

The region sits at the very heart of the country and covers the three major centres of Birmingham, Coventry and Wolverhampton. It also includes the busy and thriving districts of Sandwell, Walsall, Solihull and Dudley.

The West Midlands Police have been instrumental in supporting people in crisis through their ground-breaking work in the Street Triage as well as their active support of the British Transport Police Suicide Prevention work.

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